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Why Customers Prioritize Being Able to Speak to a Live Person

Whether customers are purchasing a product or calling for product support, they tend to respond more positively when a live representative is there on the other line. When customers deal with recordings, they may feel quickly frustrated and devalued as clients. Therefore, investing in an answering service and live chat support for your business could […]

Why the Human Nature of Customer Service Has Remained the Same Over the Years

The surface of customer service has changed significantly with new technologies, but the basic element of successful customer interactions remains the same. Human nature is an integral component of customer service, because all people desire the personal communication that comes with a positive customer experience. Below is a closer look at why the fundamentals of […]

Essential Technology for Every Call Center

In order for call centers to operate successfully, a number of technological features are required to streamline service and make the process more efficient for operators. Most small businesses are not equipped to house call centers of their own, because all of the pieces of technology are essential for daily operations. Therefore, many small businesses […]

How Small Businesses Can Build Their Brand Personalities

As a small business owner, you might have challenges creating a brand and selling it with your web presence. You may be so overwhelmed with the day-to-day operations of your business, that it is hard to develop a personality for your brand that really engages customers. Below is a look at the ways you can […]

Finding an Alternative to Cold Calling

Cold calling is parallel to door-to-door soliciting in the world of marketing; it is largely unwelcome and considered an antiquated way of generating new sales leads. Unfortunately, many business owners and sales managers are unaware of the modern solutions for new business relationships, leaving them to rely on the methods of the past. Read on […]

Live Chat that Isn’t Live Isn’t Live Chat!

As more businesses create more attractive and easy-to-use websites, they are also looking to provide new forms of customer service. Live chat provides a simple and effective way for companies to interact with customers and improve their experience with products and services. Learn the difference between automated live chat and real live chat before enhancing your website: […]